Innovation Vocabulary

Big Ideas made
Easy to Use

Learn the secrets behind your favorite apps & everyday inventions — with fun stories, games, and doodles!

Perfect for students, professionals, and anyone who wants to get inspired and innovate.

Micro Lessons on Innovation, and Real-World Applications

Design Thinking

A Good Enough Guess

How smart shortcuts help us solve complex problems quickly, even when we can't check everything

A Nearest-Neighbor Heuristic to quickly find the largest number
1. Open a box and compare it to neighbors
2. Move to the highest no. box
3. Repeat until no neighbor has a higher no.
Good Guess: ?Perfect Answer: ?

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Startups

Air Mattresses to $80 billion

How solving a personal problem became a multi-sided platform that connects millions of hosts and guests worldwide

Two roommates struggling with rent notice opportunity
The Idea is Born (2007): Two roommates, Brian Chesky and Joe Gebbia, are struggling to pay rent in San Francisco. They notice a design conference is coming to town and hotels are fully booked. An idea sparks!
First air mattresses rental with breakfast
Airbed & Breakfast: They decide to rent out three air mattresses in their living room, complete with homemade breakfast. This is the very first "Airbed & Breakfast."
Third co-founder joins and website launches
Co-founder #3 Joins (2008): Nathan Blecharczyk, a former roommate and technical architect, joins the team as the third co-founder. They officially launch airbedandbreakfast.com.
Creative cereal fundraising campaign
Cereal for Capital: Facing financial struggles, they create "Obama O's" and "Cap'n McCain's" breakfast cereals during the 2008 election, selling them to raise initial seed funding.
Y Combinator acceptance and rebrand to Airbnb
Y Combinator & Rebrand (2009): They're accepted into the prestigious Y Combinator startup accelerator. They shorten their name to "Airbnb" and focus on all types of spaces, not just airbeds.
Founder taking professional photos to improve listings
Professional Photography Initiative: Early on, they realized poor photos were hurting listings. Chesky flew to NYC and personally took professional photos of host properties, dramatically increasing bookings.
Global expansion across multiple countries
Global Expansion: Airbnb quickly expands beyond the US, opening international offices and adapting to local cultures and regulations. The map fills up!
Introduction of the Belo logo representing community
The Belo Logo (2014): They introduce the "Belo" logo, a symbol designed to represent belonging, love, and community. Starting from 3 air mattresses, they are now valued at $80 billion.
Slide 1 of 8(1 viewed)

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Artificial Intelligence

How AI Talks

How AI turns everything into numbers to understand relationships and do "math" with meaning

How We Convert Emojis to Numbers
Every emoji gets a "feature profile" - a list of numbers describing its characteristics

Click any emoji to see its embedding profile:

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How Simple Ideas lead to Smart Solutions and Big Business

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1

Learn a Cool Idea

"Inclusive design" sounds fancy, but check this: is your school desk made for left-handed people? Probably not. It means building stuff by actually thinking about the people everyone else forgets.

Tactile paving for blind accessibility in metro
2

Spot it in Real Life

Wait, those bumpy yellow tiles at the metro? They're not random! They help blind people navigate safely. Now you start seeing smart design choices everywhere.

Inclusive Menu Prompt for Study Group

Need snacks for 12 students at Saturday Math Olympiad prep session. Help me plan so everyone can participate comfortably:

Health Needs: • 2 students allergic to nuts • 1 student has diabetes (avoid sugary snacks) • 1 student lactose intolerant

Dietary Requirements: • 4 vegetarian students • 2 students don't eat beef or pork • 1 student needs halal options

Practical Issues: • Budget is ₹150 per student • School vending machine only has chips and cookies • 3-hour session, students will get hungry • Some students skip breakfast and rely on this

Give Me: • Specific snack options for everyone • Where to buy them near school • How to keep costs fair • Setup so no one feels excluded

Make sure all students can focus on math, not worry about food.

3

Try it Yourself

Planning a group dinner? Instead of "What do you want to eat?" try "What dietary or health needs should I consider?" Small word changes, big difference in results.

Innovation opportunity in makeup industry
4

Think Like an Innovator

Ever notice makeup brands barely have shades for Indian skin tones? That's not an accident - it's a missed opportunity. Once you spot these gaps, you start seeing business ideas everywhere.

Learning Science that Make Concepts Stick

Custom Animations

Premium Visual and Interactive Content

Watch sorting races unfold in action, see search patterns come alive in real-time. Understand to apply, not memorize for grades.

Deep Learning Method

Master Concepts Layer by Layer

We use proven educational methods from top universities. Understand the basics first, then apply to new problems. No gaps left behind.

Memory Technique

Recall Right Concept at Right Time

Based on memory science research - concepts reappear just when you're about to forget them. Learn once, remember longer.

Created by
IIT-Delhi alumni
Supported by
Google • Microsoft • Nvidia • IIM-K • IIT-D

Start Your Innovation Adventure

Discover the secrets behind Netflix, Google, and other groundbreaking ideas. Learn to spot opportunities, solve real problems, and create meaningful impact in your community.